Deputy CEO for Innovations and Strategic Developments
Market Építő Zrt.

With over 30 years of leadership experience across various industries, Balázs Báthory has served as Deputy CEO of Market Építő Zrt. since 2019. Over the past six years, he has elevated sustainability thinking to a strategic level within the organization, established the necessary framework for its implementation, and pioneered the first Sustainability Report in the Hungarian construction industry—published three times to date.

Under his leadership, numerous efficiency- and sustainability-focused projects have been successfully executed. These include incubating new organizational units (BIM; BI – data analytics; LEAN-Construction; Sustainability), implementing innovative digital solutions (DigMa – ERP system; HRMS – HR management system), founding new companies and initiatives (Tudásépítő-Team vocational training center, Prebeton Zrt. precast manufacturing plant, Market 6.0 headquarters), and environmental sustainability projects (ESG reporting, solar panel and energy storage investments, and a Biodiversity Program). Additionally, he has overseen the development of over 50 other innovations.

Báthory also plays a key role in shaping Market’s corporate social responsibility (CSR) activities, spearheading initiatives such as the Migration Aid transport project in collaboration with BOLT, university partnerships (BME, MOME, and Corvinus), the foundation of the Tudásépítő-Team Sectoral Training Center, and supporting the Járókelő Association.

As a member of the management team, he has prioritized transparent governance structures and played a major role in formulating Market Group’s current five-year strategy—and is continuing to be instrumental in its execution. Sustainability, particularly transparency, is an integral part of this strategy.